More than rhetoric: What makes a great presidential speech?

By Ted Widmer | November 7, 2010 | Boston Globe

“…Ted Sorensen, who died early last week, was legendary among all of us in the speechwriting fraternity for the extraordinary body of work he crafted with President John F. Kennedy. Even the Republicans pilfered from him, and inside the Clinton White House, he represented a gold standard that we constantly strove to reach, with imperfect results (it’s harder than it looks)….”

http://www.boston.com/bostonglobe/ideas/articles/2010/11/07/more_than_rhetoric?mode=PF

 

 

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